Spencer Gulf King Prawns Point Of Sale Marketing Design
Project Brief
We developed this point of sale marketing material for Eyre Peninsula’s certified sustainable prawns – Spencer Gulf King Prawns. The project involved the design of booklets, recipe cards, posters and deli window decals to be used in food retail outlets across South Australia. Point of sale booklets included information on the fishery, sustainable certification, preparation, handling and recipes. Recipe cards and posters have been used in retail outlets to promote the brand with seasonal recipes.
